“anyone in the world can be a genetic designer” and this technology is not as far out as you may think…Thank you Cambrian Genomics.
While I was in China, through Bloomberg News, I was introduced to Intelligence Squared…a debate program. The topic for the debate that night was “Treat Terrorists Like Enemy Combatants, Not Criminals” and was a re-broadcast from 2009. It took me a good bit of time to track down, but it was an amazing show, and worth the time to watch. There is a lot of knowledge on the panel debating both sides. Enjoy!
Capturing the character of the IBM brand
In this two-minute tour, the roots of the IBM brand are traced to the company’s management of its character. Narrated by Jon Iwata, IBM Senior Vice President, Marketing and Communications, “IBM on Brand” draws from VSA’s longstanding collaboration with IBM, which now spans nearly 20 years and encompasses our work as brand agency of record.
“_____ on Brand” is a series of short films created by VSA Partners to capture the current thinking behind leadership brands—specifically, their origins and intent, audiences and ingredients, and business or societal impact.
Agency: VSA Partners (vsapartners.com)
Client: VSA Partners
Creative Dir: Andy Blankenburg, Gregory Sylvester
Director: Gregory Sylvester
Writer: Andy Blankenburg
Producer: Gregory Sylvester
DP (A-Roll): Yoni Brook (yonibrook.com)
DP (2nd Unit Macro): Brian Schilling (schillingfilm.com)
Editorial: Michael Lippert for Cutters (cutters.com), Brian Clark (briclark.com), Gregory Sylvester
Music: Lewis/Dente/Gray/Baker/Whittington for License Lab (licenselab.com)
Audio: Justin Mayer for Hoffman Sound (hoffmansound.com)
Colorist: Elliot Rudmann for Nolo Digital Film (nolodigitalfilm.com)
“Don’t try to fix it. I just need you to listen.” Every man has heard these words. And they are the law of the land. No matter what.
This falls in the want versus need category. The August Smart Lock is a secure, simple, and social way to manage your home’s lock. Now you can control who can enter and who can’t—without the need for keys or codes. And you can do it all from your smartphone or computer. Great video and product pitch. these guys nailed it. Enjoy!