4 Mar

Everlane, an online apparel and dry goods company that is sign-up only, is offering a new kind of retail experience. The folks behind it have set out to challenge the conventions of the apparel industry and build a new retail model. The idea blossomed from one little industry fact: Your typical designer shirt sells for 8 times what it cost to make. Everlane has cut out the middle man and has no brick and mortar stores. This has allowed Everlane to create fine luxury basics, all for under $100, which they release on a monthly basis. Currently they sell t-shirts, iPhone covers, and tote bags. They carried neck ties and bow ties but I missed my opportunity on those. However, I was provided the opportunity to acquire a t-shirt from them and chose the men’s v-neck in brick. Their shirts are made of 100% combed supima cotton and made in Los Angeles.

Everlane states that their shirts, “undergo a special garment-dying and washing process to capture the perfect muted shades and ensure extra softness.” This has to be true! The fit and feel of the shirt is extraordinary, the brick color is vibrant, and at the $15 price point, it will not be the last one in my closet. Hopefully, I can get a wood iPhone cover before those sell out! I am anxious to see where Everlane is heading and its future offerings!

Click the following link to sign up for Everlane‘s service and start getting these deals now! https://www.everlane.com/i/t36i2fly 


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